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Drew Elliott explains the radical impact of digital channels on the communications industry and how content has become the primary currency of marketing strategy. Here, he introduces his formula of "math plus magic": which combines creativity and analytics to create excitement and virality.
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Staff Picks Jump up ^ "People-based marketing is the strategy of the future, new report claims". Retrieved 2016-09-26.
IMA Groups International Internships But not just any links will do the trick. That same study found that top-ranking sites with backlinks had links from hundreds of different sites:
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