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The change of customer behavior improved the diversification of marketing technology.[18] Optimizing digital marketing can be tricky, and a simple definition does not necessarily translate into something that is useful for achieving business objectives. That is where the RACE Digital Marketing Planning framework comes in, as it can help break down digital marketing into easier to manage areas that can then be planned, managed and optimized. Gavin Free Research Topics If you do have questions please reach out to us education@businessoffashion.com. Master a specific subject in depth Written by Tracey Edouard Optin Funnels Meet Your Team Photo Studio Refund Policy Optimization (SEO) Sign up to Builderall 7 days FREE Trial You are Going to Love BuilderAll Platform  ! Start to Finish Guide – Using Twitter Ads to Generate Sales for Your Business For Enterprise August 28, 2018|Articles, Industry News, Latest Industry Developments Create My Free Trial Account Now! 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