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In example, if you have a $200 product that you’re trying to sell, chances are, especially if you’re an unknown brand, even if you drive loads of traffic to your product page, you’re not going to get many sales. In other words, your CPA will be incredibly high. Search » Online or offline, a text message is almost a guaranteed read. Follow @thesocialms Wikidata item Downloadable Trial Version What is the best feature of this popular funnel software? Terms Of Use It is important to remember that just because digital marketing uses different communications techniques to traditional marketing, its end objectives are no different from the objectives that marketing has always had. 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