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LeadPages is another tool which is similar to ClickFunnels and Thrive Architect. It allows you to build landing pages and sales funnels using 'drag & drop' feature.
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The best results from email marketing will always be achieved with a list of subscribers you personally earned and nurtured. Then your email list can easily turn into your best digital marketing asset.
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It's often said that digital is the "most measurable medium ever". But Google Analytics and similar will only tell you volumes of visits, not the sentiment of visitors, what they think. You need to use other forms of website user feedback tools to identify your weak points and then address them.
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